The key points were:
The forest and wood products industry stands at the edge of huge opportunities in a world that is demanding sustainable products.
- Consumer demand is in your favour.
- Social attitudes are in your favour.
- Political change is in your favour.
- Flows but capital are in your favour.
But your competitors are moving rapidly to change their products and to decarbonise.
Therefore, you need a strong industry vision and plan to succeed and to do that you need to understand the landscape that you face.
You also need to have principle guided decision making at the core of leadership and action for that vision and plan.
You can access the presentation at: