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The Future of Electric Cars in Australia Part 4 – The Early Majority

This is where electric cars really go mainstream. The early majority is made up to two sub groups of purchasers

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The Future for Electric Cars in Australia – Part 3 – The Very Early Majority

I have split the early majority group in the standard technology adoption model into the very early majority and the standard early majority. I have done this because I believe that they are two distinct groups that are driven by different motivations

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